Nelly.com – UK Blogger Launch Party

Ladies and gents, this is BIG NEWS. As a massive online shopping junkie (saves time, full of styling ideas, more variety – what’s not to love?!) I’m always on the lookout for great new online stores. But nothing has come close to ASOS … until now. Already huge in Scandinavia, Nelly.com have now launched a UK offering, and they are just what I’ve been waiting for.

Last week, I went along to their blogger launch party and was wowed by what I saw. Take a look:

Nelly.com - UK blogger launch party

Nelly.com - UK blogger launch party

Nelly.com - UK blogger launch party

Nelly.com - UK blogger launch party

Nelly.com - UK blogger launch party

Nelly.com - UK blogger launch party

Nelly.com - UK blogger launch party

Pictures c/o Push PR

Not only do Nelly have an incredible range and great, affordable prices, but they’ve got an eye for detail. All their clothes are wearable and accessible, but they have been upgraded with cool, modern touches that really set them out from the pack. One of my favourite pieces that I saw at the launch is this gorgeous floral peplum jacket – such an easy way to work both the peplum and bold prints trends. And not only do they have great fashion, but Nelly are also very blogger friendly. The amazing Sandra from 5 Inch and Up was at the launch to talk about her upcoming line with Nelly. It was amazing to meet her and see a brand that are working with bloggers in an exciting way.

Go check out Nelly.com here and let me know what you think 🙂

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